Tanner EDA Continues Worldwide Expansion: China and Hong Kong
Aerdai to provide sales and support for full-flow analog mixed-signal IC design tool suite and MEMS software
MONROVIA, California – December 20, 2013 – Tanner EDA, the catalyst for innovation for the design, layout and verification of analog and mixed-signal integrated circuits (ICs), has appointed Beijing Aerdai Information Technology Inc. (Aerdai) of Beijing, People's Republic of China, as sole distributor to provide sales and support for all Tanner EDA products in China and Hong Kong. The distribution agreement will help Tanner EDA meet the growing demand in the region for the company's full-flow analog and mixed-signal (A/MS) IC design suite, HiPer Silicon, as well as for MEMS software, and related specialty design tools and services.
Tanner EDA's HiPer Silicon offers designers a complete software suite for the design, layout and verification of analog, mixed-signal, RF and MEMS ICs. The tool suite, available on both Windows and Linux platforms, consists of fully-integrated front-end and back end-tools, from schematic capture, circuit simulation, and waveform probing to physical layout and foundry-compatible physical verification.
More MEMS designs are created with Tanner EDA tools than with any other EDA tools. As sensors and MEMS play an increasingly more important role in the Internet of Things (IoT), Tanner EDA users have a distinct advantage for integrating these components with their complementary analog and digital design elements.
"We are proud to embark on this relationship with Tanner EDA, the leader in full-flow analog and mixed-signal solutions and a pioneer in the MEMS market," said Mike Bai, president and CEO of Aerdai. "The markets in China and Hong Kong are growing quickly, and we look forward to helping Tanner EDA expand in the region."
"China and Hong Kong are important markets for our users, especially in the area of mobile phones and consumer electronics," said John Zuk, vice president of marketing and business strategy at Tanner EDA. "Aerdai has a strong sales network and an excellent reputation for providing customers with in-depth technical support and services through their offices in Beijing, Shanghai and Hong Kong. We are excited to have them help us bring designers the interoperability and advanced capabilities for which Tanner EDA is famous."
Aerdai joins Beyond Electronics (Israel), ICON Design Automation (India), and Synchlogix (Australia and New Zealand) as new distributors for Tanner EDA in 2013. See http://www.tannereda.com/press-room/press-releases for additional detail.
Beijing Aerdai Information Technology Inc. has been engaged in the FPGA-, ASIC- and HPC-related markets for more than a decade. As one of the leading product distribution companies in China for electronic design, verification and validation, Aerdai exclusively sells and markets for industry-leading companies, including Aldec, Inc., Impulse Accelerated Technologies, Pico Computing Inc. and several other vendor product lines. Customers range from many multi-national and major commercial companies to national IC centers and leading national research institutes and universities in China. In 2013, the Chinese Ministry of Industry and Information Technology awarded Aerdai the national award for "FPGA Tool Outstanding Contribution Award for Year 2013 in China."
About Tanner EDA
Tanner EDA provides a complete line of software solutions that drive innovation for the design, layout and verification of analog and mixed-signal (A/MS) integrated circuits (ICs) and MEMS. Customers are creating breakthrough applications in areas such as power management, displays and imaging, automotive, consumer electronics, life sciences, and RF devices. A low learning curve, high interoperability, and a powerful user interface improve design team productivity and enable a low total cost of ownership (TCO). Capability and performance are matched by low support requirements and high support capability as well as an ecosystem of partners that bring advanced capabilities to A/MS designs.
Founded in 1988, Tanner EDA solutions deliver just the right mixture of features, functionality and usability. The company has shipped over 33,000 licenses of its software to more than 5,000 customers in 67 countries.